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12 | R6,000 | 35% | R3,900 | R2,100 |


Senior Sales Executive - TV, Video & Audio Visual
Remuneration: | R35000 - R40000 per month negotiable basic plus commission |
Benefits: | Exceptional performance related earnings potential |
Location: | Johannesburg, Sandton |
Education level: | Diploma |
Job level: | Senior |
Own transport required: | Yes |
Travel requirement: | Often |
Type: | Permanent |
Reference: | #LEW01/07 |
Company: | Lewyll Communications |
They specialise in Advertising-Funded Programming, a model where brands sponsor high-quality, reality-based television shows. Instead of placing a traditional 30-second commercial, the brand becomes part of the story — woven into the narrative in a way that resonates with audiences, strengthens brand loyalty, and delivers measurable return on investment. Their AFP projects create authentic, meaningful connections between brands and viewers through the realm of “Advertainment”, offering a more engaging alternative to standard advertising.
The candidate will champion the growth of their AFP initiatives within the broader sales function, focussing on actively identifying and converting opportunities for branded reality-style programming, building strategic partnerships, and closing high-value deals. You’ll work closely with our creative and production teams to develop compelling shows that align to relevant brands.
This role is perfect for a relationship-focused sales leader with the determination to pursue complex, long-cycle deals — someone who values long-term strategic wins and significant commission potential over quick-turn, transactional sales.
Requirements:
- Identify, engage, and build relationships with brands and agencies that would benefit from branded programming
- Educate prospective clients on the AFP model, its audience benefits, and its strategic ROI
- Collaborate with the creative and production teams to develop tailored, impactful proposals
- Present and pitch innovative program ideas to senior marketing decision-makers
- Recommend suitable platforms and channels, supporting recommendations with research and audience data
- Manage the full sales process from prospecting to closing, maintaining a healthy, long-term pipeline
- Cultivate enduring client partnerships that support repeat and future projects
Candidates that will be considered will be confident in cold outreach, identifying and closing new business opportunities, and generating their own leads. This needs to be your core strength, not just a sideline to account management.
They offer a competitive salary package of basic + an excellent commission structure as well as ongoing training, networking and development opportunities, and a supportive and collaborative working environment.
Posted on 28 Jul 10:11, Closing date 26 Sep
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