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Advertisers | Bizcommunity

News

Source: © 123rf The BRC has responded to Nielsen’s decision to exit the South African market

TV

BRC responds to Nielsen's decision to exit SA

2 days

Source: © 123rf 76% of advertisers in Mexico work with specialised agencies and still wish to continue working with them in the future, with one agency as the lead agency

Marketing & Media

Part 1: Agency Scope Mexico - Specialised agencies still preferred over integration

2 days

Zapper and Flow drive merchant growth through digital media

Digital

Zapper and Flow drive merchant growth through digital media

2 days

From ads to entertainment: How brands can win the attention war

Research

From ads to entertainment: How brands can win the attention war

Senamile Zungu, Issued by Kantar 27 Aug 2025

Social Media

LinkedIn taps creators like Steven Bartlett for new video-led growth strategy

26 Aug 2025

The story behind MotionAds’ R20m income boost for delivery drivers

Advertising

The story behind MotionAds’ R20m income boost for delivery drivers

25 Aug 2025

Supplied image: Grant Nash has been appointed head judge of the 2025 Telkom Radio Awards

Radio & Audio

Telkom Radio Awards appoints Grant Nash as head judge for 2025

25 Aug 2025

From shelf to screen: dentsu SA leads South Africa’s retail media revolution

Media

From shelf to screen: dentsu SA leads South Africa’s retail media revolution

Daniel Malan, Issued by Dentsu 20 Aug 2025

Tuned in to FM: Part 1

Women's Month

Tuned in to FM: Part 1

Issued by MediaHeads 360 18 Aug 2025

Warc has revealed insights from the winners of the Cannes Creative Effectiveness Lions 2025 (Image supplied)

Marketing & Media

Warc: 3 themes from Cannes Lions for commercial success

14 Aug 2025

The cost of data

Digital

The cost of data

Issued by Advertising Media Forum 11 Aug 2025

Branding

As brand impersonation scams surge, Offernet launches Ravenwatch to protect South African businesses

Issued by Offernet 11 Aug 2025

The Up&Up Group, together with key clients, has partnered with Dr Karen Nelson-Field (pictured) to deliver South Africa’s first-ever data on digital media attention metrics (Image supplied)

Research

Attention is the new currency: SA's first human data study

6 Aug 2025

Source: © 123rf Flow Marketplace is a commerce media platform that allows advertisers to browse, select, and activate hundreds of premium first-party audiences in just a few clicks

Advertising

Shoppable audience marketplace for advertisers launches

1 Aug 2025

Meet the judges of the IAS Agency Credentials Award

Direct Marketing

Meet the judges of the IAS Agency Credentials Award

Issued by DMASA 1 Aug 2025

What South Africans crave: Unlocking the R190bn fast food economy

Retail Marketing

What South Africans crave: Unlocking the R190bn fast food economy

Issued by Rogerwilco 24 Jul 2025

What if your YouTube ads could do more than just get views?

Digital

What if your YouTube ads could do more than just get views?

Issued by Dentsu 23 Jul 2025

Advertising

Reddit ad revenue projected to reach $1.8bn in 2025

18 Jul 2025

How will AI shape African film storytelling

Film & Cinematography

How will AI shape African film storytelling

Mfundo Ntsibande 16 Jul 2025

Advertising

IAB Report: Nearly 90% of advertisers in the US will use GenAI for video ads

16 Jul 2025

Tini Sevak, VP of audiences & data, CNN International Commercial, says credible news environments offer something rare and powerful: trust (Image supplied)

Media

Credible news environments offer something rare and powerful to brands

Tini Sevak 15 Jul 2025

Why CMOs need to rethink marketing effectiveness

Marketing

Why CMOs need to rethink marketing effectiveness

Musa Kalenga, Issued by Brave Group 14 Jul 2025

Advertising

Warc signals potential renaissance for programmatic advertising

11 Jul 2025

Jacaranda FM appoints Nthabeleng Nhlapo as commercial manager

Radio & Audio

Jacaranda FM appoints Nthabeleng Nhlapo as commercial manager

Issued by Jacaranda FM 9 Jul 2025

Spark Media provides ad solutions for Pretoria advertisers

Media

Spark Media provides ad solutions for Pretoria advertisers

Issued by Spark Media 8 Jul 2025

Image source: wayhomestudio from

Media & Entertainment Law

What influencers and brands need to know about #sponsored disclosures

Sarah Suleman 4 Jul 2025

Baking media effectiveness into your video marketing strategy

Marketing

Baking media effectiveness into your video marketing strategy

Issued by Google 4 Jul 2025

Consistency is Cannes Lions' 2025 mantra

Cannes Lions

Consistency is Cannes Lions' 2025 mantra

3 Jul 2025

Do you have what it takes to compete? Daily Maverick’s Marketing Masterclass series returns

Marketing

Do you have what it takes to compete? Daily Maverick’s Marketing Masterclass series returns

Issued by Daily Maverick 2 Jul 2025

CTV: part of a holistic television strategy

Streaming

CTV: part of a holistic television strategy

Leslie Adams 2 Jul 2025

Brandhead evolves: From media owner to full-service creative digital advertising agency

Digital

Brandhead evolves: From media owner to full-service creative digital advertising agency

Issued by Gida Media 1 Jul 2025

Advertising

Musk announces changes to ad rules on X

27 Jun 2025

10 trends shaping the future of digital out-of-home

OOH

10 trends shaping the future of digital out-of-home

Simon Wall, Issued by Tractor Outdoor 26 Jun 2025

Advertising

$13.5bn Omnicom-IPG merger approved by FTC

Karabo Ledwaba 26 Jun 2025

Radio moves people through integrated platforms

Radio & Audio

Radio moves people through integrated platforms

Issued by Algoa FM 23 Jun 2025

Image source: rawpixel from

IP Law

The dos and don'ts of registering a 'green' trade mark

Alissa Naran and Robyn Broodryk 20 Jun 2025

Kaya 959 tops all commercial radio station websites for 5 consecutive months

Radio & Audio

Kaya 959 tops all commercial radio station websites for 5 consecutive months

Issued by Kaya 959 19 Jun 2025

News24 leads trust in South Africa for the 7th year running

Media

News24 leads trust in South Africa for the 7th year running

Issued by Media24 19 Jun 2025

Advertising

Ads and subscriptions come to WhatsApp

18 Jun 2025

South Africa’s TV planning world is going to fundamentally change

TV

South Africa’s TV planning world is going to fundamentally change

Issued by Advertising Media Forum 17 Jun 2025

Advertising for employment: How youth are marketing themselves like products

Branding

Advertising for employment: How youth are marketing themselves like products

13 Jun 2025

Introducing Media24 Adnami: High-impact display advertising redefined

Media

Introducing Media24 Adnami: High-impact display advertising redefined

Issued by Media24 12 Jun 2025

Part 2: Scopen - More long-term relationships between advertisers and creative agencies

Marketing & Media

Part 2: Scopen - More long-term relationships between advertisers and creative agencies

13 Jun 2025

Advertising

Global ad spend projected to hit $1.16tn, despite economic volatility

12 Jun 2025

PR on the Go launches interview series for creatives

PR & Communications

PR on the Go launches interview series for creatives

Issued by The Coup 12 Jun 2025

Source: © 123rf Chilean advertisers currently allocate an average of 3.6% of their revenue to communication, marketing, and advertising budgets says Scopen research. Pictured: Panoramic view of Santiago de Chile with the Andes mountain range in the background.

Marketing & Media

Part 1: Scopen - Advertising investment increases in Chile

11 Jun 2025

Source: © 123rf The most recent IAS Media Auditing Masterclass explored the often-overlooked parts of agency spend where bloated Scope of Work (SOW) estimates and unchecked costs run rife

Media

IAS Media Auditing Masterclass: If you’re not auditing, you’re bleeding

10 Jun 2025

Media24 launches Match24 to deliver relevant ads without cookies

Advertising

Media24 launches Match24 to deliver relevant ads without cookies

Brent Smith, Issued by Media24 4 Jun 2025

Media24 unveils unified advertising and content team

Advertising

Media24 unveils unified advertising and content team

Issued by Media24 29 May 2025

AfriGIS quality data support optimal distribution of Caxton newspapers weekly

Newspapers

AfriGIS quality data support optimal distribution of Caxton newspapers weekly

Issued by AfriGIS 29 May 2025