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Paid Media Specialist
| Location: | Johannesburg, Bedfordview |
| Own transport required: | Yes |
| Type: | Contract |
| Company: | Sherbet Agency |
Key Responsibilities:
Strategy and Planning: Develop and manage comprehensive paid media strategies across platforms like Google Ads, Meta Ads, and LinkedIn Ads. Conduct research and forecast performance to align with client objectives.
Campaign Execution and Optimisation: Launch and manage campaigns, optimise performance for better ROI, and conduct A/B testing to drive improvements.
Reporting and Analysis: Generate insightful performance reports and present strategic insights to clients. Use analytics tools to track user behavior and inform optimisations.
Industry Expertise: Stay updated with industry trends and explore new advertising channels to enhance campaigns.
Required Skills and Qualifications:
- 3-5 years of experience managing paid media campaigns, preferably in a digital agency.
- Proficiency in Google Ads and Meta Ads, with experience in analytics platforms like Google Analytics 4.
- Strong analytical, problem-solving, and communication skills.
- Highly organised, detail-oriented, and capable of managing multiple projects.
- Highly self-motivated and well organised.
- Deadline-driven
To apply, please send your CV to Luyanda at luyanda@sherbetagency.com.
Please ensure that you place your name and your favourite movie in the subject line.
Posted on 03 Mar 14:19, Closing date 2 May
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