Cannes Lions has unveiled its latest cohort

#SeeItBeIt, celebrating its 10th anniversary, continues its mission to promote equal representation of women and non-binary individuals in creative director roles worldwide. This year's cohort includes participants from previously underrepresented regions like Kazakhstan, Kenya, and Thailand.
Michelle Marais shared her thoughts on the selection, emphasising the value of the experience in driving meaningful change and building a more inclusive future. “See It Be It will be an invaluable experience. Driving meaningful change starts with building a more inclusive future and I can’t wait to be inspired by and connect with mentors, allies, and women from around the world who do what I aim to do: propel our industry forward in a positive, impactful way.”
Nkanyezi Masango, chief creative officer at Dentsu Creative South Africa, remarked, "We are immensely proud of Michelle's achievement and are confident that her participation in #SeeItBeIt will not only elevate her career but also contribute to driving positive change within our industry and beyond."
- Dentsu Performance marks 4 years of growth and innovation27 Aug 09:42
- From shelf to screen: dentsu SA leads South Africa’s retail media revolution20 Aug 08:53
- One symbol, one stand: Dentsu Creative SA and POWA unite against GBV15 Aug 10:02
- Only the brave make impact: Africa’s wake-up call from Cannes12 Aug 09:48
- Beyond the algorithm: How African brands are rewriting the rules of growth06 Aug 11:04