Creative Director

LKDA is looking for an experienced creative director to join and lead the creative team.

Quick facts you need to know about LKDA – the brave agency.

• We are a strategic design and advertising agency, based in Pretoria.
• We’ve been around for 22 years servicing B2B, B2C and FMCH clients.
• We are independent and not owned by any one or any group.
• We're all eager to learn yet everyone plays an important role.
• We don’t like to be labelled or placed in a box but enhance brands and businesses whatever it takes.

Now that we have your attention let's get to what we are looking for - a dynamic hands-on creative director

LKDA is looking for dynamic and experienced creative director to drive, inspire and lead creative team to develop exceptional creative concepts, strategies and complete design solutions that make a difference to key accounts/projects. 

NB: Role is not focused on "once-off ads" but comprehensive TTL solutions that drive creative strategy and direction on key accounts and projects.

Key responsibilities: 

Creative direction and strategy

• Key creative authority and leadership with strategist and client service directors at client introductions, presentations and pitches.
• Understanding client strategies, business objectives/challenges and translating these into clear project objectives/agency briefs.
• Developing fully thought-out creative solutions that will make a difference to customers.
• Present clear direction, briefs and approach to clients, lead creatives and AM/portfolio managers.
• Brainstorm with lead creatives and nurturing best ideas with clear milestones and deliverables.
• Drive creative process ensuring all work is on brand, relevant and strategically aligned on all communication platforms/mediums. 
• Support client service and studio on everyday briefs with pro-active thinking and solutions to smaller projects (traditional, digital, film).
• Understanding the importance and balance between "The Big Idea" and how all communication elements work together in terms of time frames, roll out and requirements.
• Good understanding of resource requirements to roll out complete campaigns and ongoing brand communication.
• Review and give input to creative team, ensuring deliverables effectively address marketing goals and challenges.
• Good writing skills to support creative ideas, storylines, scripts and brand content.
• Thought leadership to team on best practice approaches, latest trends and opportunities ensuring work is always fresh, original and relevant.

Operational/production

• Good understanding of operational requirements, management, budgets, etc that influences solution.
• Network of experienced production houses, freelancers, animators etc to ensure cost-efficient solutions for agency and client.

Leadership

• Set goals and support day-today operations across the creative team.
• Create structure and approach to ensure collaboration and spirit of teamwork with the team.
• Identify talent, skills and requirements to unlock growth and opportunities for team members.
• Evaluate and build powerful creative team based on agency, client and changing requirements.
• Mentor and identify key players to support mid management strategy.
• Contribute to the strategic and creative development of the agency’s marketing and new business development.
• Drive innovation and internal morale with creative workshops and experiences (the fun stuff).

Role requirements:

• Min five years' experience as creative director in TTL design agency
• Experience in FMCG, B2B and B2C brands
• Relevant and qualification from reputable tertiary institution
• Copywriting experience in TTL media, including digital and social
• A comprehensive portfolio showcasing work
• Analytical thinking and problem-solving skills
• Sound planning, organisational and decision-making skills
• Excellent communication skills (verbal and written)
• Strong influential ability
• Adaptability and resilience
• Excellent attention to detail
• Sound pressure tolerance and time management skills
• High energy levels and a passion for business success

Application requirements: 

• Submit comprehensive portfolio reflecting skills, experience and capabilities based on scope of position.
• Explain detailed current role and responsibilities as creative director.
• Salary package CTC.

Posted on 22 Oct 09:33, Closing date 21 Dec