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Marketing Manager
| Remuneration: | R25000 - R28000 per month negotiable cost-to-company |
| Location: | Cape Town |
| Job level: | Mid |
| Own transport required: | Yes |
| Travel requirement: | Occasional |
| Type: | Contract |
| Company: | Emerge Marketing |
Do you thrive in a fast-paced retail environment? Are you passionate about building brands, driving foot traffic, creating memorable campaigns, and building strong relationships with tenants and stakeholders?
We’re looking for a marketing manager to join our team and take the lead on all aspects of marketing at a leading shopping centre in Table View, Cape Town.
Key Responsibilities
Strategic marketing and planning
- Develop, implement and manage the annual marketing strategy
- Drive innovation, value, and alignment with commercial objectives
- Manage and optimise the marketing budget and spend
Tenant engagement
- Lead tenant communication and monthly merchant meetings
- Coordinate focus groups and category-specific meetings
- Drive retail participation and buy-in for campaigns
Advertising and promotions
- Brief and manage creative agencies
- Oversee campaigns, events, promotions, and media schedules
- Monitor and approve creative output and advertising assets
Event and campaign execution
- Conceptualise and deliver high-impact events and activations
- Manage timelines, budgets, suppliers, and retailer involvement
Public relations and media
- Draft and distribute press releases
- Manage media relations and publicity tracking
- Act as the centre’s spokesperson when needed
Reporting and research
- Submit monthly marketing reports and insights
- Monitor centre performance metrics (foot count, spend, engagement)
- Conduct competitor analysis and shopper feedback surveys
Digital marketing and social media
- Oversee website content and monthly updates
- Ensure daily social media content is engaging, relevant, and retail-focused
Key performance indicators
- Effective execution of marketing strategies & events
- Budget control and reporting accuracy
- Growth in foot traffic, spend per head, and centre visibility
- Stakeholder satisfaction (tenants, owners, consumers)
- Innovation in digital and shopper engagement
Requirements
- Minimum 3–5 years of retail or property marketing experience
- Tertiary qualification in Marketing, Communications or similar
- Strong project management, communication and leadership skills
- Excellent understanding of digital and traditional media
- Able to work flexible hours when events require
Skills required:
- Strategic marketing and campaign planning
- Budget management and reporting
- Retail tenant engagement
- Event and promotion coordination
- Digital marketing and social media
- Strong communication and leadership
- Media and PR relations
- Market research and competitor analysis
What we offer
Dynamic and collaborative work environment
Leadership opportunity with national exposure
Career growth and upskilling support
Be part of a team that values creativity, ownership, and excellence
Ready to Apply?
Send your CV and a short motivational letter to sharne@emergemarketing.co.za with subject line: Marketing Manager – Cape Town Application
Posted on 23 Jun 12:33, Closing date 31 Jul
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