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Kena Outdoor amplifies national pride ahead of Mamelodi Sundowns’ World Cup triumph

OOH

Kena Outdoor amplifies national pride ahead of Mamelodi Sundowns’ World Cup triumph

Issued by Kena Outdoor 19 Jun 2025

How South African youth are shaping the future of marketing

Youth Month

How South African youth are shaping the future of marketing

Issued by KLA 18 Jun 2025

Advertising for employment: How youth are marketing themselves like products

Branding

Advertising for employment: How youth are marketing themselves like products

13 Jun 2025

Consumer insights agency KLA reveals the Quarterly Buzz results for Q1 2025

Research

Consumer insights agency KLA reveals the Quarterly Buzz results for Q1 2025

Issued by KLA 10 Jun 2025

The OOH campaign debuted in Cape Town for the South African consumers. Source: Supplied.

OOH

Corona flips the script with Hidden Sunsets OOH campaign

5 Jun 2025

Social isn’t a billboard: branding in the age of algorithms

Social Media

Social isn’t a billboard: branding in the age of algorithms

Aishwarya Bedessy, Issued by Ignition Group 30 May 2025

Branding

Dancing in concert: Reimagining brand impact

Tumelo Mphirima, Issued by Motherland OMNi 28 May 2025

Tractor Outdoor strengthens national sales team with two key appointments

OOH

Tractor Outdoor strengthens national sales team with two key appointments

Issued by Tractor Outdoor 23 May 2025

#Exclusive: Audrey Blom to lead Blue Label Media sales as new manager

OOH

#Exclusive: Audrey Blom to lead Blue Label Media sales as new manager

Issued by Blue Label Media 20 May 2025

As SAB turns 130, Boundless was tasked to deliver something meaningful, emotional, and… big

Advertising

As SAB turns 130, Boundless was tasked to deliver something meaningful, emotional, and… big

Issued by Boundless 19 May 2025

Source: © 123rf Media Manager Africa (Pty) Ltd has released the latest Inflation Watch covering the year 2024...

Media

Inflation Watch for 2024: All media rates, performance and MIW Index increase

19 May 2025

Islam Eldessouky. Source: YouTube.

Advertising

#Exclusive: What’s in a name? Islam ElDessouky on Coca‑Cola’s reimagined Share a Coke

Karabo Ledwaba 19 May 2025

Rolling the message forward: The rise of truck advertising in a crowded media landscape

Road Freight & Fleet Management

Rolling the message forward: The rise of truck advertising in a crowded media landscape

Issued by City Logistics 9 May 2025

Forget the winter blues with Switch Energy Drink

FMCG

Forget the winter blues with Switch Energy Drink

Issued by Switch Energy Drink 9 May 2025

The awards were held on Thursday. Source: Supplied.

Advertising

TFG and VML triumph at the Smarties 2025 Awards

9 May 2025

Primedia Outdoor and Johannesburg Road Agency keeping traffic lights on during outages

OOH

Primedia Outdoor and Johannesburg Road Agency keeping traffic lights on during outages

Issued by Primedia Out-of-Home 30 Apr 2025

Research

Family-driven brand loyalty – the power of shared values

Issued by KLA 23 Apr 2025

JCDecaux wins advertising concession at Dr Antonio Agostinho Neto International Airport (Luanda, Angola)

OOH

JCDecaux wins advertising concession at Dr Antonio Agostinho Neto International Airport (Luanda, Angola)

Issued by JCDecaux 16 Apr 2025

Source: © Dubai Lynx Held after the Lynx Awards, the Winners’ Lunch celebrates the success and creativity of the teams that took home Awards for their work

Advertising

All the 2025 Dubai Lynx Awards

14 Apr 2025

Branding

Richfield launches a new brand campaign with lead agency

Issued by So Interactive 2 Apr 2025

Primedia Instore joins Shop!SA as founding member

OOH

Primedia Instore joins Shop!SA as founding member

Issued by Primedia Out-of-Home 27 Mar 2025

Marketing

A new era for community and brand experience: Motherland OMNi partners with Kasie FM

Issued by Motherland OMNi 24 Mar 2025

Advertising

Many cities are banning ads for airlines, SUVs and fossil fuels – and yours could be next

Freddie Daley 14 Mar 2025

The handover occurred in February.

Branding

Controversy erupts over fast food branded desks in school

4 Mar 2025

A recent Effie SA Dialogue Series that took place at Nedbank in Sandton saw a panel take on this discussion under the banner, Inside Effie’s winning strategies, from strategy to results, elevating marketing effectiveness. The panelists (L to r): Carl Willoughby, Effie SA Grand Judge and CCO TBWA, Nicole Shub, CMO Pineapple and 2024 Grand Effie SA winner, Refilkwe Maluleke, Effie SA Jury co-chair and head of marketing Discovery Health, Shaun Dix, global service line leader, creative excellence, Ipsos and moderator Silas Matlala Gibs.

Advertising

Inside Effie’s winning strategies: The hallmarks of an effective campaign

Danette Breitenbach 28 Feb 2025

Naked’s #GetNakedAnywhere campaign has turned an Out of Home (OOH) billboard campaign into a viral TikTok trend, with the top two videos racking up 3.8 million and 3.2 million organic views and total campaign views of nearly 20 million (Image supplied)

Advertising

Naked's #GetNakedAnywhere: From OOH billboard campaign to viral TikTok trend

27 Feb 2025

Primedia Out-of-Home appoints Genevieve Coward as deputy chief executive officer

OOH

Primedia Out-of-Home appoints Genevieve Coward as deputy chief executive officer

Issued by Primedia Out-of-Home 24 Feb 2025

The Marketing Achievement Awards has unveiled the 2025 qualifiers (Image supplied)

Marketing

Marketing Achievement Awards unveils 2025 qualifiers

3 Feb 2025

Arik Karani says PR needs to embrace empathetic communication. Source: Instagram.

PR & Communications

#BizTrends2025: Arik Karani on how data, disinformation, and ethics will redefine PR in Africa

Karabo Ledwaba 3 Feb 2025

Image provided.

Artificial Intelligence

VML tackles representation with Africa-focused AI image generator

21 Jan 2025

Provantage CEO Jacques du Preez explains why OOH advertising poised for growth in SA in 2025 (Image supplied)

Media

#BizTrends2025: Provantage’s Jacques du Preez - OOH advertising poised for growth in SA

Jacques du Preez 15 Jan 2025

EXCLUSIVE: "You know, there is a billboard that says Never heard of Pineapple? Honestly same.”

Advertising

EXCLUSIVE: "You know, there is a billboard that says Never heard of Pineapple? Honestly same.”

Danette Breitenbach 10 Dec 2024

Source: Supplied.

Property

Redefine Properties' retail portfolio thrives amid improving conditions

2 Dec 2024

Listen to your inner gwabz! Don’t drink and drive this festive season

FMCG

Listen to your inner gwabz! Don’t drink and drive this festive season

Issued by Heineken Beverages 28 Nov 2024

The Halo Pineapple campaign extensively used Out of Home (OOH) as it took the mickey out of insurance and people loved it (Image supplied)

Advertising

Halo and Pineapple: How to disrupt a category and find an audience who don’t love insurance

Danette Breitenbach 27 Nov 2024

Ho Ho Holiday spend: Here’s how to maximise your festive campaigns with OOH

OOH

Ho Ho Holiday spend: Here’s how to maximise your festive campaigns with OOH

Issued by Tractor Outdoor 22 Nov 2024

Source: © 123rf The 20th edition of the Sunday Times GenNext Awards winners have been announced

Youth Marketing

Sunday Times GenNext Awards crowns the coolest of the cool crowd

20 Nov 2024

Consumer insights agency, KLA, reveals the Quarterly Buzz Results for Q3 2024

Research

Consumer insights agency, KLA, reveals the Quarterly Buzz Results for Q3 2024

Issued by KLA 19 Nov 2024

Advertising is here to stay: 3 ways to adapt with the changing times

Digital

Advertising is here to stay: 3 ways to adapt with the changing times

Gillian Ezra 15 Nov 2024

Source: © 123rf Competition for viewership remains fragmented across various platforms, as multi-platform behaviour highlights high levels of social media interaction while watching television and radio listening

Media

Maps highlights high levels of social media interaction while watching TV and radio listening

Danette Breitenbach 11 Nov 2024

Blue Label Media partners with African Bank to roll out new corporate identity across 155 buses

Branding

Blue Label Media partners with African Bank to roll out new corporate identity across 155 buses

Issued by Blue Label Media 8 Nov 2024

The case for Cape Town

OOH

The case for Cape Town

Issued by Tractor Outdoor 7 Nov 2024

Source: Supplied.

Property

Amazing Spaces transcends the traditional real-estate model

4 Nov 2024

8 Cannes Lions! Insights from working on a global award-winning campaign

Advertising

8 Cannes Lions! Insights from working on a global award-winning campaign

Issued by Neto+Shookan 23 Oct 2024

Marketing

Why brand marketing is important for your business even though you only want sales

Issued by Firejuice 18 Oct 2024

The LIA awarded its first batch of winners and finalists with South Africa’s Promise awarded a Gold and Saatchi & Saatchi ME, Dubai a Bronze (Image supplied)

Advertising

LIA: SA's Promise wins Gold, Saatchi & Saatchi ME, Dubai wins Bronze

7 Oct 2024

Nicky Verd, a digital futurist and author of the book, Disrupt Yourself or Be Disrupted (Image supplied)

IMC Conference

#NedbankIMC2024: Nicky Verd – the future of marketing and business is data-driven

Danette Breitenbach 3 Oct 2024

Creative giants: Iconic gantries captivate audiences

OOH

Creative giants: Iconic gantries captivate audiences

Issued by Provantage 16 Sep 2024

#OrchidsandOnions: Showmax and Eric Cantona make a scene in the name of marketing

#OrchidsandOnions

#OrchidsandOnions: Showmax and Eric Cantona make a scene in the name of marketing

Brendan Seery 26 Aug 2024