Perplexity | Bizcommunity

Perplexity | Bizcommunity

News

Artificial Intelligence

Could ChatGPT convince you to buy something? Threat of manipulation looms as AI companies gear up to sell ads

Bruce Schneier and Nathan Sanders 3 hours

On Thursday, 15 January, the world's largest online information resource turned 25 (Image supplied)

Digital

Global information resource Wikipedia celebrates 25 years

3 hours

Amazon’s AI-powered Shop Direct and Buy for Me tools are designed to help shoppers find products beyond its marketplace, but retailers argue the experiment exposes a deeper tension over data ownership, consent and who really controls the future of online shopping (Image source: © 123rf )

E-commerce

Online retailers push back against Amazon's Shop Direct

7 Jan 2026

How AI is changing, and might kill, SEO

Artificial Intelligence

How AI is changing, and might kill, SEO

Courtney Chapple, Issued by Brave Group 4 Dec 2025

Artificial Intelligence

From SEO to GEO: How brands can stay visible in the age of AI search

Leanne Levine 10 Nov 2025

The non-human consumer: How AI is transforming everyday buying decisions

Research

The non-human consumer: How AI is transforming everyday buying decisions

Tamara Ojeaga, Issued by Kantar 5 Nov 2025

Reddit's NYC office hallway. Source: Reddit.

Artificial Intelligence

Reddit accuses Perplexity AI of data theft

23 Oct 2025

Why South African brands need to take GEO seriously

Digital

Why South African brands need to take GEO seriously

Shaune Jordaan, Issued by Hoorah Digital 9 Oct 2025

Bryony Rose, director for Yext’s Enterprise International business. (Source: Nedbank IMC)

IMC Conference

#NedbankIMC2025: Bryony Rose – Why brands must adapt their AI strategies now

Chloe Posthumus 29 Sep 2025

Artificial Intelligence

Navigating the AI Paradox: Benefits and risks in modern life

26 Sep 2025

Image source: Getty Images

Primary & Secondary Education

Exams 2025: How to use AI as a study aid

15 Sep 2025

From Google to TikTok: The rise of generative engine optimisation

Artificial Intelligence

From Google to TikTok: The rise of generative engine optimisation

3 Sep 2025

The hyperlocal advantage: Understanding your place in AI search

Artificial Intelligence

The hyperlocal advantage: Understanding your place in AI search

Issued by Sauce Advertising 26 Aug 2025

Bryony Rose. Source: Nedbank IMC

IMC Conference

#BehindtheIMC | Bryony Rose on AI search, adaptability, and redefining digital visibility

Chloe Posthumus 7 Aug 2025

Joe Hamman from Novus Group says as AI transforms search, earned media coverage has become one of the most critical drivers of digital visibility (image supplied)

World PR Day

#WPRD2025 | Novus Group's Joe Hamman: Earned media as a critical driver of digital visibility

Joe Hamman 18 Jul 2025

#BizTrends2025: 555 Media Hub’s Tapelo Zama | The challenge for brands - LLM disrupting the consumer journey

Digital

#BizTrends2025: 555 Media Hub’s Tapelo Zama | The challenge for brands - LLM disrupting the consumer journey

Tapelo Zama 16 May 2025

PR & Communications

Matias Rodsevich | PR & AI: A marriage of ethical considerations

Matias Rodsevich 6 Mar 2025

Judith Mugeni says success in 2025 will mean harnessing the power of sponsorship in a futuristic environment by returning to fundamental principles (Image supplied)

Marketing

#BizTrends2025: Judith Mugeni - Back to the future, sponsorship in 2025

Judith Mugeni 24 Jan 2025

Artificial Intelligence

Is OpenAI shifting gears to an advertising model? Maybe

3 Dec 2024

Source: © 123rf Patrick Carmody, CEO of Conversation Lab, looks at how the shift to AI-powered answer engines are and will challenge Google

Artificial Intelligence

The shift to AI answer engines. A challenge for Google?

Patrick Carmody 6 Aug 2024

The role of education in closing South Africa's digital skills gap

Skills Training

The role of education in closing South Africa's digital skills gap

Amritesh Anand 17 Jul 2024

Import/Export

Global age challenges post-oil economy & national exports

Naseem Javed 21 Dec 2015

Design

The fine line between graphic design and art direction

Vanita 'Bezi Phiri 21 Jun 2012

Advertising

Time to pull the plug on Vodacom 'Top-up' ad

Dr Kay Brügge 22 Sep 2004