Code of Advertising Practice | Bizcommunity

Code of Advertising Practice | Bizcommunity

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A screenshot of the ad.

Advertising

Could an alcohol ad encourage children to climb into washing machines?

Karabo Ledwaba 9 hours

Political objections not enough to ban Canik's firearm billboards, rules ARB

Advertising

Political objections not enough to ban Canik's firearm billboards, rules ARB

Karabo Ledwaba 4 Feb 2026

#BizTrends2026 | ARB CEO Gail Schimmel: The year of industry self-regulation

Advertising

#BizTrends2026 | ARB CEO Gail Schimmel: The year of industry self-regulation

Gail Schimmel 22 Jan 2026

Advertising

Ithuba’s Lotto ads ruffle consumer feathers

Karabo Ledwaba 12 Dec 2025

Packaging battle brews between Eskort and Rainbow Chicken

Advertising

Packaging battle brews between Eskort and Rainbow Chicken

Karabo Ledwaba 3 Dec 2025

Image source: vecstock from

Media & Entertainment Law

Unpacking ARB code changes affecting the advertising of alcohol brands on vehicles

Sarah Suleman 27 Oct 2025

Knorr wants Imana to stop calling itself 'No.1 Soup'

Advertising

Knorr wants Imana to stop calling itself 'No.1 Soup'

Karabo Ledwaba 21 Oct 2025

Cover Bokkie pet insurance ad found confusing

Advertising

Cover Bokkie pet insurance ad found confusing

Karabo Ledwaba 17 Oct 2025

Absolute Pets is the complainant. Source: YouTube.

Advertising

Pet food delivery exclusivity claim lands Checkers in ARB's crosshairs

Karabo Ledwaba 25 Sep 2025

Advertising

ARB dismisses complaint against Cars.co.za radio ad

Karabo Ledwaba 15 Sep 2025

Burger King's 'taste on fire' put to the test

Advertising

Burger King's 'taste on fire' put to the test

Karabo Ledwaba 29 Aug 2025

Pineapple Insurance faces backlash for stereotyping taxi drivers

Advertising

Pineapple Insurance faces backlash for stereotyping taxi drivers

Karabo Ledwaba 7 Aug 2025

Advertising

OpenSky billboard deemed sexist and offensive

Karabo Ledwaba 31 Jul 2025

Cell C 'now on South Africa's best network'? MTN bristles at claim

Advertising

Cell C 'now on South Africa's best network'? MTN bristles at claim

Karabo Ledwaba 7 Jul 2025

Image source: wayhomestudio from

Media & Entertainment Law

What influencers and brands need to know about #sponsored disclosures

Sarah Suleman 4 Jul 2025

Image source: rawpixel from

IP Law

The dos and don'ts of registering a 'green' trade mark

Alissa Naran and Robyn Broodryk 20 Jun 2025

Advertising

Consumer disputes LinkedIn R7k job ad charge

Karabo Ledwaba 23 May 2025

ARB Ruling: Cape Flair called out for marketing as local

Advertising

ARB Ruling: Cape Flair called out for marketing as local

Karabo Ledwaba 25 Apr 2025

‘Get sky high without a dealer’: Property ad sparks humour vs sensitivity debate

OOH

‘Get sky high without a dealer’: Property ad sparks humour vs sensitivity debate

Karabo Ledwaba 14 Apr 2025

Advertising

Counting chickens before they’re dunked? ARB rules in favour of KFC in "wings" dispute

Karabo Ledwaba 24 Mar 2025

Pineapple's ‘caveman’ ad found offensive by advertising board

Advertising

Pineapple's ‘caveman’ ad found offensive by advertising board

Karabo Ledwaba 10 Mar 2025

The two mayo brands look similar in packaging. Source: ARB.

Advertising

ARB rules Bellisima mayonnaise packaging mimics Hellmann’s

Karabo Ledwaba 24 Feb 2025

Chicken Licken is not making fun of OCD, says the ARB.

Advertising

Chicken Licken, Joe Public 'not making fun of OCD,' says advertising regulator

Karabo Ledwaba 23 Jan 2025

Advertising

iStore advertising complaint dismissed by ARB

Karabo Ledwaba 13 Dec 2024

Advertising

ARB releases simplified appendix as it aims to clean up gambling ads

Karabo Ledwaba 5 Dec 2024

Debate over artistic freedom as ARB orders withdrawal of property ad

Advertising

Debate over artistic freedom as ARB orders withdrawal of property ad

Karabo Ledwaba 1 Nov 2024

The complainant said the ad is violent.

Advertising

Ad watchdog rules Coastal Hire did not promote GBV

Karabo Ledwaba 18 Oct 2024

Advertising Regulatory Board clears Lifebuoy Soap ad of 'inappropriate content'

Advertising

Advertising Regulatory Board clears Lifebuoy Soap ad of 'inappropriate content'

Karabo Ledwaba 15 Oct 2024

Advertising

Radio Ad campaign for Naked Insurance sparks controversy over weight loss play on words

Karabo Ledwaba 23 Sep 2024

Image source: Tatiana Gladskikh –

Consumer Law

Producers, advertisers, retailers beware - stricter regulations for pet food packaging on the cards

Ashleigh Blair, Bernadette Lötter and Kenan Petersen 13 Sep 2024

Advertising

MTN’s ‘unlimited’ offer hits a limit: ARB calls for transparency

Karabo Ledwaba 11 Sep 2024

Advertising

Appeal dismissed: Woolworths' rBST-Free milk advertising deemed compliant

Karabo Ledwaba 13 Aug 2024

The ad has been ruled as not discriminatory. Source: YouTube.

Advertising

We buy Cars ad not derogatory to Afrikaans community, ARB rules

Karabo Ledwaba 2 Aug 2024

The complainant said the ad was inappropriate. Source: YouTube.

Advertising

ARB rules that Always XXL ad can educate boys and girls

Karabo Ledwaba 29 Jul 2024

Source: © Bizcommunity The Advertising Regulatory Board (ARB) has ruled that Discovery has to remove or amend an advertisement for the second time in the space of less than a month

Advertising

Second Discovery advert ruled misleading by ARB

Danette Breitenbach 9 Jul 2024

Advertising Appeals Committee clears Netflorist's Valentines Day ad of sexism

Advertising

Advertising Appeals Committee clears Netflorist's Valentines Day ad of sexism

Karabo Ledwaba 3 Jul 2024

Advertising

R3 sale: Africa Padel faces scrutiny over third anniversary promotion

Karabo Ledwaba 16 Apr 2024

Advertising

South African advertisers are determined to stay secretive

Gail Schimmel 13 Feb 2024

Advertising

ARB welcomes SAIA and CTFA as newest members

5 Dec 2023

Advertising

ARB verdict: Cadbury campaign is a glass and a half full of triumph

Karabo Ledwaba 4 Dec 2023

Advertising

The 2023 Code of Advertising Practice review currently underway

7 Sep 2023

Image source: cottonbro studio from

Media & Entertainment Law

Mind the fine print - food producers should beware of placing misleading claims on packaging

Bernadette Versfeld, Kenan Petersen & Bernadette Lötter 7 Aug 2023

Regulatory

Comp Commission challenges Takealot, Google, Uber Eats and Mr D Food

Karabo Ledwaba 1 Aug 2023

MTN ordered to remove 'misleading' 10GB for R99 data ads

Telecoms & Networks

MTN ordered to remove 'misleading' 10GB for R99 data ads

24 May 2023

Image source: RODNAE Productions from

Media & Entertainment Law

How crypto advertising is now regulated in South Africa

Ashlin Perumall, Fatima Ismail and Gabriel Rybko 2 Feb 2023

Advertising

ARB adds new clause to regulate cryptocurrency ads

23 Jan 2023

Gail Schimmel. Source: Supplied.

Advertising

ARB: The South African consumer is worried about money, vehicle ads

Karabo Ledwaba 1 Nov 2022

Image source: Michal Bednarek –

Media & Entertainment Law

Parodies in advertising: Addressing the hippo in the room

Jani Cronjé and Jared de Canha 12 Sep 2022

Partnerships, collaboration key to going green across the media supply chain

ESG & Sustainability

Partnerships, collaboration key to going green across the media supply chain

Sindy Peters 29 Jul 2022