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Irvine Partners is a Public Relations & Integrated Marketing Agency with offices in London, Johannesburg, Cape Town, Nairobi, Lagos and Accra.
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If you had five minutes to talk directly to your clients - what would you say?As humans, we're constantly engaged by social media, traditional media, emails, messages, and games. So it is a fact of modern day life, that if you are a brand trying to talk to consumers, you are competing in the attention economy. It's why marketers spend so much time trying to get their messages across in as little time as possible. But what if you had more time? If you had five minutes to talk directly to your customers, what would you say? 9 Dec 2021 Read more

Bluecode Africa wins Digital Transformation Award at Africa Tech WeekBluecode Africa has claimed the Digital Transformation Award at the third Annual Africa Tech Week. 7 Dec 2021 Read more

Shoppers urged to make necessary purchases this Black FridayIt's that time of the year when shopping paves the way for the festive season - and, as tradition has it, shoppers are searching for the best specials. According to the recent Finder.com's Black Friday Shopping Report, roughly three quarters (74%) of South African adults will shop on Black Friday - provided the price is right. 26 Nov 2021 Read more

How to reward your team when times are toughAt the end of the year - especially this year - companies and management teams usually take stock of how the company has performed. With the tough times that many businesses have been plagued with recently, many aren't able to afford big bonuses or any monetary rewards at all. There are, however, other ways that you can reward staff at the end of this year and even throughout next year. 4 Nov 2021 Read more

What makes chocolate ethically sourced? More importantly, how do we make every bite count?With its creamy smoothness and its mood boosting properties, chocolate has cemented its reputation as a favorite sweet treat. But while these delicious morsels might spark joy, conscious consumers have learned that not all chocolate is made equally. 29 Oct 2021 Read more


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