The youth (up to 25 years old) are driving change for brand communications globally, and the pace is picking up. It's no secret that communication has been continuously evolving since the beginning of verbal communication: language evolves, as does the way we interpret and express ourselves to one another. So why is it that the youth now have such an impact on the way brands communicate and advertise? 15 Jun 2022 Read more Brandfundi was recently shortlisted in the 2022 Global Business Awards and named Best Boutique Marketing and PR Agency in Johannesburg 2022. 10 Nov 2021 Read more For the second consecutive year, Brandfundi was shortlisted for and won the 'Content Creation Service of the Year' category in the South Africa Prestige Awards 2021/22. 5 Oct 2021 Read more Public relations has been the only profession I have known. I started back in 1999 when the company I worked for scheduled time daily for the team to queue with a floppy disc in hand to load all our emails onto the one computer that connected to a dial-up internet connection point.
Granted, this was 22 years ago. Much has changed in the world, thankfully. And naturally, PR has evolved drastically, but even more so in the past six years - since I started my own agency. Dare I say it; Covid has played a part. Duh! The pandemic has been the driver of so much change globally, and everyone is well aware of its impact, so I won't elaborate. But it's important to note that strategic communication and brand positioning is critical for survival and reputation management. 13 Jul 2021 Read more The Friends Reunion has a lot of people talking. The show was broadcast on Sunday, 30 May 2021, 17 years after the series ended, and I'm amongst those who felt it was somewhat random. 3 Jun 2021 Read more
Contact BrandfundiMobile: +27 82 821 9050