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Keys Communications Press Office
Keys Communications specialises in Out Of Home advertising in township and alternative urban spaces.
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Latest news

Introducing our innovative outdoor advertising solutions in Mozambique
We are excited to announce that Keys Communications has extended its pioneering and innovative storytelling capabilities to Mozambique. 7 Mar 2024 Read more

3D interactive Wi-Fi-enabled walls in the township
We've launched another exciting campaign, stepping into a world where imagination knows no bounds. 21 Jul 2023 Read more

Rising Star for Innovation in OOH
What an honour to be recognised as the Rising Star for Innovation in OOH by the GroupM team. 31 May 2023 Read more

WiFi enabled walls
As part of our ongoing commitment to help brands communicate with and engage township consumers more deeply, we are consistently innovating to ensure that our walls aren't just walls, they are the centrepieces of conversation that connect brands with township consumers, building memories and long-lasting relationships. 25 May 2023 Read more

The power of the township market: Creating job opportunities and driving economic growth in Africa
The recent State of the Nation address highlighted the significant role that the township market is playing in creating job opportunities in Africa. This is a testament to the resilience and entrepreneurial spirit of the township community. As such, brands need to start analysing their advertising strategies around the growth of the township market, as the largest consumer database in Africa. 17 May 2023 Read more

The township - a sophisticated consumer database
Did you know that an astonishing 58% of township residents belong to stokvels, with 19% contributing to more than four stokvels monthly? This includes stokvels for property purchases, bypassing mainstream finance channels. 10 May 2023 Read more

Ultra high-definition airbrushing and 3D effects to elevate your brand
We are proud to announce one of our latest campaigns that embarked on a 3D township advertising journey to drive traffic to our client Burger King's restaurant in Jackal's Creek Corner. 2 May 2023 Read more

Are you overlooking the property market potential of the township market?
With over 4,000 homes bought and sold just in Soweto in 2022, valued at approximately R2.2bn, and over 1,000 properties already on the market in the first week of January 2023, representing a R673m opportunity for financiers, the township market should not be ignored. 28 Apr 2023 Read more

Quality. Excellence. Innovation.
These are the words we wrote down on a piece of paper next to the idea of Keys Communications in 2009, and these have been the points of practicality and the values that drove all our behaviour and relationships, the same values we wish to be judged and appraised by in merit and demerit, and to be remembered by in merit and demerit. 21 Dec 2021 Read more

Wi-Fi-enabled spaza shops
Research done by Keys Communications in partnership with Ask Africa and TGi shows that the most trusted out-of-home media for advertising by township residents is the township informal retail and point of sale. 20 Dec 2021 Read more

High Definition Realism by Keys Communications
How do you get a MasterChef knife to look so sharp on Township Wall Media/Murals, along major township arterials? 17 Dec 2021 Read more

Come walk with us and watch your brands grow...
Township communities are highly pedestrian, research done by Keys Communications in partnership with Ask Afrika (Pty) Ltd Target Group Index shows that walking is by far the most prevalent mode of transport eKasi as Township communities juggle the realities of commuting and public transport on a daily basis. 15 Dec 2021 Read more

High impact township out-of-home media
The townships of South Africa are the biggest consumer database in the country, and there lives the entire spectrum of consumer profiles and levels. 20 Oct 2021 Read more

Stock-up, top-up, pop-in...
How well do you understand the township route to market and the township retail shopper experience? 5 Oct 2021 Read more

Dope and adaptive marketing practices for the streets
Targeting consumers/audiences in unexpected ways and unconventional places is what makes Alternative Urban Out of Home by Keys Communications so powerful in the streets. 5 Aug 2021 Read more

IEC Township Wall Media campaign by Keys Communications
In 2021, touch-free powered solutions, such as QR codes, have made a huge comeback in the marketing fraternity, township audiences and main market. 4 Aug 2021 Read more

What does ultra-high-definition mean?
It is an airbrush technology by Keys Communications seen on wall media/mural finishes across South African townships. 30 Jun 2021 Read more

Growing your brand/product in the townships is as easy as ABCD
It is no secret that the townships of South Africa house the biggest consumer database, and for brands and products to win with this market, it is imperative that you follow the Keys Communications ethos and guiding principle of ABCD - asset-based community development model of advertising and promotions. 22 Jun 2021 Read more

Do your Township marketing campaigns understand and take into consideration the drive, the triggers, the real behaviours an feelings of your audience?
South African Townships hold and boast the biggest consumer, customer and shopper database in the country. 25 Mar 2021 Read more

The Colour of Empathy: White on Black
There is a subconscious flaw in your thinking and decision making, and it's costing you a very important market and audience. 2 Feb 2021 Read more

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Contact Keys Communications

Tel. 011 027 0745