PR is about bringing a brand's story to life
Evan-Lee Courie
PR promotes and protects brands and reputation
Danette Breitenbach
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Sentient Communications gains Gartner Africa, Gestetner and Light Edge Distributors
New Cape-based PR agency, Sentient Communications, launched in April with leading brands: Gartner Africa, Gestetner and Light Edge Distributors. According to company directors, Sarah Rice and Annette Gibbs, Sentient Communications will focus on the delivery of sound communications strategy, superior media relations and clearly illustrated returns on PR investment.
