The question is why it's launching only now, given that Google, with Gmail and Google News SA, and Microsoft, with Windows Live Mail and Howzit MSN, are already entrenched in the local market.
...Will Green, MD at Yahoo SA's PR agency Apurimac, says that although the local site will only serve aggregated and syndicated content for the foreseeable future, he believes consumers will benefit because of the way in which Yahoo customises content for users based on their previous behaviour.
Continue reading the full story on www.TechCentral.co.za.
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