The Design and Package jury awarded two Bronze LIAs for Lowe Cross Colours, Johannesburg. A Bronze in Design - Brand Identity - Local for Dr. Sweetooth and a Bronze in Package Design - Product Line for the same client.
The Radio & Audio Jury awarded a Silver LIA in Direction to DDB South Africa, Johannesburg for Skittles titled "Opera." It also attained Finalist status in Radio & Audio - Use of Music for Skittles titled "Disney."
Y&R South Africa, Johannesburg attained Finalist status in Design - Direct Marketing - Consumer Campaign for Johannesburg Zoo titled "Night Tours - Wild Dog", "Night Tours - Panda", "Night Tours - Owl", "Night Tours - Lion."
This year seven Grand LIAs were awarded:
• BBDO Proximity Malaysia, Kuala Lumpur was awarded the Poster Grand LIA for KFC titled "Burger", "Drumstick", "French Fries"
• Grabarz & Partner, Hamburg was awarded the Non-Traditional Grand LIA for EXIT Deutschland titled "Nazis against Nazis - Germany´s Most Involuntary Charity Walk"
• Leo Burnett Argentina, Buenos Aires was awarded the Billboard Grand LIA for Samsung titled "Safety Truck"
• Leo Burnett Chicago, Chicago was awarded the Integration Grand LIA for Allstate titled "Social Savvy Burglar"
• R/GA, New York was awarded the Design Grand LIA for Ad Council titled "Love Has No Labels"
2015 LIA 'Of The Year Awards' were decided based on a point system on the outstanding work chosen by the juries across all media. This year LIA awarded five of these coveted Awards.
• Agency of the Year: R/GA, New York
• Production Company of the Year: Smuggler
• Post-Production Company of the Year: The Mill
Of the 14,106 submissions from 78 countries, 7% attained shortlist status. Of those elite selections, only 1.2% were awarded Gold Statues; 1.6% Silver Statues; 2% Bronze Statues and 2.1% Finalist. The vast number of submissions reflects the prestige and explosive growth of the London International Awards since its inception in 1986, when only 2,600 submissions were entered.
For more information, go to www.liaentries.com/winners.
