WASHINGTON DC, US: The B2B market is different in fundamental ways from the B2C sector. This article discusses the eight key criteria that distinguish B2B markets with implications that directly affect market research...
Priority Metrics Group, via Ashlan Bonnell 28 Mar 2015
Shoprite Holdings‚ Africa's biggest retail group‚ reported that its turnover had increased by 10.2% in the three months to September.
29 Oct 2013
NAIROBI, KENYA: The head of the World Travel & Tourism Council (WTTC) has urged the Kenyan government and tour operators to reassure potential visitors about coming to the country given the deadly Nairobi mall attack.
26 Sep 2013
Retailer Edcon said on Thursday (22 August) that retail sales increased 3.2% to R6.205bn in the first quarter of the current financial year.
23 Aug 2013
Audio Branding comes to Africa... Audio branding, also known as sound branding or sonic branding, is the use of sound to reinforce brand identity. Sound branding is increasingly becoming a vehicle for conveying a memorable message to consumers by taking advantage of the powerful memory sense of sound.
Lars Deutsch 16 Apr 2012