Web Developer/Designer
| Remuneration: | cost-to-company |
| Location: | Cape Town |
| Remote work: | Some remote work allowed |
| Education level: | Degree |
| Job level: | Junior/Mid |
| Type: | Permanent |
| Reference: | #OCFO-WEBDEV |
| Company: | Outsourced CFO |
Job description
We are looking for a talented
Website Developer to join our marketing department. In this role, you will be responsible for building, maintaining, and elevating our digital presence through high-impact website experiences.
Unlike a standard development role, this position focuses heavily on creating conversion-driven landing pages and introducing innovative solutions that turn visitors into high-quality leads. You will work closely with the Marketing Manager and Head of Growth, while collaborating with our Content and SEO Specialists.
Key responsibilitiesWebsite development and experience design- Build conversion-focused landing pages, implement new layouts, and enhance UX/UI while maintaining our WordPress architecture. You will design user journeys specifically aimed at driving lead generation.
Conversion rate optimization (CRO)- Run A/B experiments, develop and test new ideas, and optimize CTAs and page structures. You will analyze user behavior to refine form flows and introduce concepts that boost conversions.
Technical maintenance and performance- Manage plugins, troubleshoot issues, improve security, and maintain hosting environments. You will also be responsible for strengthening mobile responsiveness.
Technical SEO support- While not the primary SEO lead, you will support the SEO Specialist by implementing technical recommendations, managing schema, optimizing site speed, and maintaining an SEO-aligned site structure.
Collaboration and reporting- Provide insights on performance and collaborate closely with the marketing and growth teams to prioritize enhancements
Technical skills- Proven experience building high-conversion landing pages.
- Experience supporting technical SEO (implementation, speed optimization, structure, schema).
- A strong track record in UX, CRO, and performance optimization. CRO training is beneficial.
Competencies required- You have strong analytical thinking skills and a drive for innovation.
- You pay close attention to detail and are comfortable working with independence.
- You approach challenges with initiative and excellent problem-solving abilities.
- You have high stress tolerance, optimism, and the ability to exercise reality testing.
Minimum qualifications
- Diploma or bachelor’s in web development, IT, computer science or related field
- Advanced WordPress training or certifications are highly beneficial.
Posted on 17 Mar 10:32, Closing date 16 May