Head of Events, Sponsorship & Commercial Partnerships

Remuneration:market-related 
Location:Johannesburg
Job level:Senior
Type:Permanent
Company:Ad Talent Africa

Who are we

We are a leading hospitality and entertainment brand delivering world-class experiences across multiple venues. Our focus is on creating engaging, revenue-driving events that delight audiences and strengthen brand presence.

Who are we looking for

A commercially minded leader with a proven track record in entertainment, events, or venue management. You are strategic, creative, and able to negotiate high-value partnerships while driving revenue growth. You inspire and lead teams to deliver exceptional entertainment experiences.

What will you do

  • Develop and execute a commercially focused entertainment and events strategy.
  • Identify, negotiate, and manage high-value partnerships and deals.
  • Maximise venue utilisation and revenue opportunities.
  • Oversee major events, ensuring strategic alignment and exceptional guest experiences.
  • Use data and market insights to guide decision-making and optimise results.
  • Build and mentor a high-performing entertainment and events team.
  • Collaborate across marketing, digital, and operations teams to integrate and promote events.
What do you need
  • Bachelor’s degree in business, marketing, event management, or a related field.
  • 10–12 years’ relevant experience, with at least 5 years in senior management.
  • Proven success in revenue generation, partnership development, and large-scale event management.
  • Strong negotiation, networking, and commercial skills.
  • Ability to manage multimillion-rand budgets and complex stakeholder relationships.
  • Strategic thinking, innovation, and a customer-centric mindset.
  • Communication
  • Entertainment
  • Event planning
  • Leadership
  • Marketing
  • Sponsorships
  • Strategy


Posted on 13 Nov 14:15, Closing date 13 Dec

See also: Sponsorship
 
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