Marketing Manager
| Remuneration: | market-related |
| Location: | Johannesburg |
| Job level: | Mid |
| Type: | Permanent |
| Company: | Ad Talent Africa |
Office-based, Umhlanga, Durban
Who we are
We are a fast-paced organisation with a collaborative and dynamic environment. Marketing is central to driving growth, engagement, and retention across multiple products and services.
Who we are looking for
We are seeking a results-driven marketing manager with experience in both traditional and digital marketing. You are a creative, analytical, and agile strategic thinker, capable of leading campaigns that drive customer acquisition, engagement, and retention.
Experience working with agencies, affiliates, or performance-driven campaigns is highly advantageous. You thrive in a fast-moving environment, enjoy data-driven decision-making, and are passionate about delivering measurable results.
This role is based full-time in the office in Umhlanga, Durban.
What you will do
Marketing strategy and brand development
- Develop and execute integrated marketing strategies to grow brand awareness, acquire new customers, and retain existing ones.
- Lead the development and delivery of campaigns across multiple channels.
- Ensure consistent brand messaging and visual identity across all platforms.
- Apply segmentation and lifecycle marketing strategies to maximise customer value and minimise churn.
- Digital and traditional marketing
- Plan and manage multichannel campaigns, optimising performance through analytics and insights.
- Collaborate with agencies, partners, and internal teams to maximise ROI and brand visibility.
- Lead promotional campaigns, seasonal initiatives, and product launches to drive engagement and conversion.
- Data, insights and performance analysis
- Use analytics tools to track campaign performance, customer behavior, and ROI.
- Produce regular reports with actionable insights and recommendations.
- Monitor competitors, market trends, and emerging opportunities to refine marketing strategies.
- Team leadership and stakeholder management
- Lead, mentor, and inspire a high-performing marketing team, fostering collaboration and accountability.
- Work closely with cross-functional teams to ensure alignment of marketing strategies with organisational goals.
- Manage relationships with external stakeholders, including agencies, partners, and vendors.
- Other responsibilities
- Execute ad hoc marketing projects and initiatives as required.
What you will need
- Degree/diploma in marketing, communications, or a related field preferred.
- Valid driver’s licence and own vehicle.
- 5+ years’ experience in marketing, brand management, digital marketing, and communications.
- Strong experience in performance marketing, lifecycle optimisation, and multichannel campaigns.
- Proficiency in analytics, A/B testing, and campaign automation tools.
- Strong strategic and creative thinking, business acumen, and results orientation.
- Excellent communication, relationship management, and team leadership skills.
- Ability to work in a fast-paced, dynamic environment with multiple priorities.
- Brand development
- Communication
- Digital marketing