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And being a man of principle, Cundill is well known for taking the big banks to court for not acting in the best interests of the people. His passion for relevant, real-time and valuable communication through integrative tech platforms has resulted in him authoring three books: How NOT to Start and Run Your Own Business, 7 Ways to Double Your Sales, and The Secret is in the Journey.

Cundill's rich base of experience, spanning the business, tech and marketing worlds coupled with his very bold opinions has made its mark in local media and speaker circuits. With his fighting spirit, it's no surprise that Cundill is a Kung-Fu gold medallist representing South Africa in Shaolin Kung-Fu.

Always the entrepreneur and business champion, Scott is now one of the driving forces behind the new digital reputation platform - Gentle Reminders, that seeks to promote better business for all, using the power of reputation capital as a tool to encourage prompt settlement of invoices,