There is a demand for insight into African markets and much of the data collection is done via mobile, social media and CRM...
Danette Breitenbach 6 Sep 2018
Startups have been invited to apply for the fourth annual AppsAfrica Innovation Awards, which celebrate the best in mobile and tech from across Africa...
Tom Jackson 16 Jul 2018
Mobile operators are becoming an important provider of, and platform for, a growing range of services. As a result, the ability to verify customer identity is becoming a business imperative for mobile operators...
Sherry Zameer 25 Apr 2018
The following is an excerpt from the Chartered Institute of Public Relations International (CIPRI) 2017 Maggie Nally Memorial Lecture I delivered at the House of Lords, Palace of Westminster...
Robyn de Villiers 23 Apr 2018
Catherine Grenfell, ex-5FM presenter who co-founded and manages The Eye radio station, opened this year's IAB Digital Summit sharing her experience of digital and what she predicts for the industry...
Jessica Tennant 5 Mar 2018
Dr William Mapham, an ophthalmologist hailing from the Eastern Cape, who conceived the Vula app, whilst working at the Vula Emehlo Eye Clinic in rural Swaziland and experiencing first-hand the difficulties faced by rural health workers in need of specialist advice, spoke on Day 2 of Design Indaba and received a standing ovation...
Sue Disler 22 Feb 2018
Before we can start talking about any trends, marketers need to be aware of the fact that mobile starts with an understanding of how fiercely personal this device is, it has become more of an appendage than a device...
Lynette Hundermark 8 Jan 2018
Ugandan startup MOBFIT has developed GSM-supported agricultural supply chain software, able to directly connect smallholder rural farmers to buyers via SMS...
Tom Jackson 6 Sep 2016
We all live in an application economy. Retail, news, entertainment, banking, education, government, communications - everything is driven by a connected, mobile, application-based world...
Gary Lawrence 30 Oct 2014
After impressing African consumers with stylish mobile phones, tablet computers, and flat screen TV sets, Samsung, a global consumer electronics company has set its eyes on lucrative IT infrastructure deals with governments in Africa - in its quest for more growth on the continent.
Walter Wafula 26 Nov 2012
MetropolitanRepublic, a newcomer in Uganda's advertising industry became the first local agency to win an award at this year's Loeries in September. MetropolitanRepublic won bronze for their 2012 MTN Uganda campaign, titled David Dumba, which was aimed at promoting SIM card registration in the country. Alex Rukundo, the managing director MRU speaks about the award and the value that intimacy brings to advertising business.
Walter Wafula 15 Oct 2012
It is estimated that by the end of 2012, there will be 735 million mobile subscribers in Africa. By 2014, the smart phone will be the main gadget that will be used to access the internet. What does this mean?
Carole Kimutai 31 Aug 2012
Day 3 of the 14th Pan African Media Research Organisation (PAMRO) and All Africa Media Research Conference that ended on Wednesday, 29 August 2012, in Kampala, Uganda included a session that explored ways to measure ROI on social media.
Carole Kimutai 31 Aug 2012
Uganda mobile operator Warid Telecom has contracted India's Flytxt, a provider of global real-time closed loop mobile marketing solutions, to manage its marketing campaigns.
Walter Wafula 28 Aug 2012
The 14th Pan African Media Research Organisation (PAMRO) and All Africa Media Research Conference is currently going on in Uganda's capital, Kampala. The opening day of conference involved engaging discussions on ways of measuring media audiences.
Carole Kimutai 28 Aug 2012
The Foreign Correspondents Association of Uganda (FCAU) in partnership with Friedrich Ebert Stiftung, Victoria University, Tangerine, and def.i.ni.tion, unveiled the inaugural Uganda Press Photo Award last week to promote photojournalism in Uganda. Malcolm Webb, chair of FCAU and correspondent for Al Jazeera English in East Africa, speaks about the awards and photojournalism in Uganda.
Walter Wafula 30 Jul 2012
The mobile phone is changing lifestyles and the business landscape in Africa. Many companies are innovating around the technology to thrive and remain relevant to their customers. Simon Arineitwe, country sales manager at StarTimes Uganda, speaks about the benefits of mobile TV and the firm's plans for the country.
Walter Wafula 18 Jul 2012
Many companies in Africa are embracing social media to reach their online customers like elsewhere in the world. Moses Serugo, an arts journalist, social media marketer and proprietor of Kampalaone.com spoke to Bizcommunity about the benefits of social media marketing in Uganda.
Walter Wafula 12 Jul 2012