Says Aletta Alberts, MultiChoice GM – content, “Our African continent has such a rich and colourful wildlife history. It is critical that we ensure this wildlife heritage for our future generations. Nat Geo Wild with its strong focus on conservation and the ecology, provides an excellent and effective platform to promote nature conservation.
“The addition of Nat Geo Wild will further complement the National Geographic channel already carried on our DStv platform.”
Adds George Jeffrey, MD NGC UK and Europe, “Nat Geo Wild allows us to expand our commitment to quality wildlife and natural world programming – to create a specialist channel on the genres at the very heart of our brand. We are famous for our commitment to the natural world and now that programming can get the space it deserves. The time is right to launch this new channel that will cater to the growing public appetite for wildlife and environmental programming.”
Nat Geo Wild will be broadcast on DStv channel 261.
