According to Warwick Scott-Rodger, head of Dialdirect: “Now our customers can do their own inspection, anytime, anywhere. All that’s needed are nine photographs which can be snapped with a cellphone and for the customer to complete a simple questionnaire about their vehicle’s overall condition. Customer’s will be prompted throughout the process which shouldn’t take longer than five minutes.”
Scott-Rodger believes that self-service is the future of customer service and companies who don’t offer a do-it-yourself solution will fall short. It’s the age of ease and today’s consumer wants control.