Advertising News South Africa

CDF's best ads for August 2003

The best ads that appeared in August, as voted by the Creative Directors Forum.

Comments by Wendy Moorcroft (Chairperson) for August 2003 judging:

NEWSPAPER
Lots of strong entries

MAGAZINE
Not a very strong category, this month. Only 1st place goes through to Ad of Year

OUTDOOR
Not many strong entries

TELEVISION
No debate over the winners. 1st,2nd,3rd place through to Ad of Year
Pretty high standard

RADIO
A bit weak, but first 2 winners go through to Ad of Year

Herewith the results of the judging of the August 2003 entries. Congratulations to all concerned.

Newspaper:

1.Virgin Atlantic-Campaign "Stories of my Grandchildren/My Life in photocopier sales/My Wife doesn't Understand Me" (57,1) – Net#Work BBDO
2.SARFU "Ball" (54,0) TBWA Hunt Lascaris (Gtng)
2.Touchline Media/Runners World Magazine "Dog" (53,1) – JWT (Cape)
3.National Brands/Dirol Dental Gum "Floss" (52,2) – O&MRST-M (Gtng)

Magazine:

1.Arrive Alive "Parking Lot" (55,0) – Lowe Bull (Gtng)
1.Total SA/Quartz 9000 "Rusty Staples" (55,0) – Net#WorkBBDO
2.Volkswagen SA/Mastercars "Jetta" (49,0) – O&MRS-T&M (Cape)
3.Powerade "Canoe Marathon" (47,2) Lowe Bull (Cape)

Outdoor

1.Cavendish Square "Bag" (52,0) – JWT (Cape)
2.SARFU "Ball" (49,3) – TBWA Hunt Lascaris (Gtng)
3.Touchline Media/Fit Magazine "Scale" (49,0) – JWT (Cape)

TV/Cinema

1.Lever Ponds/Shield "Bus" (58,0) – Lowe Bull (Gtng)
2.MTV/Vcrazy Monkey-Campaign "Crazy Cops/Tennis Courts/Crazy Brendan 2" (56,0) – The Jupiter Drawing Room (South Africa)
3.SABC "Gran" (55,0) – TBWA Hunt Lascaris (Gtng)

Radio

1.Toyota/Tazz "Voice Over" (54,0) – FCB Johannesburg
2.Independent Newspapers-Cape/Cape Times "Woman's Day Rapper" (51,0) –
Lowe Bull (Cape)
3.Multichoice/Supersport "Springbok Squad Announcement" (50,2) –
O&MRS-TM (Gtng)

You can view the ads online at www.voicebank.co.za.

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